a nubia tech: Google Estimated to Have Paid Apple Nearly $9.5 Billion in 2018: Goldman Sachs

Thursday, February 14, 2019

Google Estimated to Have Paid Apple Nearly $9.5 Billion in 2018: Goldman Sachs

Google paid Apple nearly $9.5 bn in traffic acquisition costs (TAC) in 2018, thereby contributing massively to the iPhone maker's services revenue, estimates Goldman Sachs.

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